Sensory Solutions is built around a multi-disciplinary team well versed in our Five Senses Framework ® approach. An approach which we customize to each client’s specific challenges. We draw from a broader group of highly experienced researchers, with agency and client experience.  They then work collectively with a range of methodologies.

These methodologies are used to gain deeper understanding and discover the rich truths behind a brand that can influence purchase intent.

The methodologies include:

• Sensory Testing

• Quantitative research (CLT, IHUT and online)

• Qualitative research (groups and depths)

• Trained Panels

• Sensory Semiotics

• Preference mapping

• Conjoint analysis and modelling